Airline customers are a highly desirable audience of business and leisure travelers that typically have higher levels of disposable income, not to mention considerable time to see your message before flights. Advertising in airports is available in many forms and captures the attention of passengers at every step of their airport experience.
Messages are designed to attract attention, brand companies, products or services, elicit direct response and encourage point-of-sale purchases. Other types of advertising can also target frequent flyers. Advertising inside the airplane, usually on tray tables, is possible on some airlines. Advertising on the ticket jacket/folder is also possible.